Vol. 41 (Issue 21) Year 2020. Art. 6
PERALTA MIRANDA Pabla E. 1; CERVANTES ATIA, Viviana 2; RICO FONTALVO, Heidy M. 3 & ESPINOSA PEREZ, Alba M. 4
Received: 03/12/2019 • Approved: 27/05/2020 • Published 11/06/2020
ABSTRACT: The objective was to describe the social responsibility of consumers in the management of waste electrical and electronic equipment (WEEE) in the metropolitan area of Barranquilla (Colombia). A cross-sectional, quantitative study. A questionnaire in Likert scale was applied to consumers between 15 and 60 years old, a sample of 274 elements. A multivariate discriminant study was carried out in SPSS. The result was the description of WEEE management. As conclusion, it is necessary to minimize WEEE and optimize its use. |
RESUMEN: El objetivo fue describir la responsabilidad social de los consumidores en el manejo de residuos de aparatos eléctricos y electrónicos, (RAEE) en la zona metropolitana de Barranquilla (Colombia), estudio transversal, cuantitativo. Se aplicó un cuestionario en escala de Likert, a consumidores entre 15 y 60 años, la muestra fue de 274 elementos, se realizó un estudio multivariado discriminante en SPSS. El resultado fue la descripción en manejo de RAEE Se concluyó realizar acciones de minimización y aprovechamiento de los RAEE |
1. PhD. in Marketing, Master in Business Administration. Post-grade degree in Marketing Management and Business, pperalta@unisimonbolivar.edu.co. https://orcid.org/0000-0001-8108-9630. Correspondence: pperalta@unisimonbolivar.edu.co.
2. Psychology, Master in Business Administration and Innovation, ORCID 0000-0002-5214-0414., vcervantes1@unisimonbolívar.edu.co
3. Business Administrator, Master in Business Administration and Innovation, hrico1@unisimonbolivar.edu.co., ;Orcid: https://orcid.org/0000-0003-4509-6117
4. Master in Communication from Universidad del Norte, Master student in MBA of Universidad del Norte, Post-grade degree in Marketing from Universidad Jorge Tadeo Lozano Seccional Caribe, aespinosa@tecnologicocomfenalco.edu.co
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